Wednesday, January 15, 2014

Motorworks Brewing opens Tuesday to Facebook Fans


The exterior of Motorworks Brewing at 1014 Ninth St. W. in Bradenton. The brewery plans to open Tuesday. PAUL VIDELA/Bradenton Herald


Read more here: http://www.bradenton.com/2013/11/14/4828157/motorworks-brewery-to-hire-20.html#storylink=cpy
Bradenton's first modern brewery is finally opening, but the brewed beers won't be quite ready.

Motorworks Brewing, 1014 9th St. W, announced on Facebook Wednesday that the brewery is opening its brewery starting Tuesday, Jan. 22, for Facebook fans from 11 a.m. to 2 a.m:

Be among the first to sample Motorworks beer, plus 25 guest taps, an extensive bottle selection, and local spirits. Mingle with the owners and brewers while enjoying video games inside and corn hole, a putting green, or bocce ball outside in our huge beer garden.

Let's not kid ourselves though. Anyone who knows about this opening will be walking through the doors, and if the admission is clicking Like on Motorworks' Facebook page, then that's both a clever social media push and an easy way to not feel guilty about showing up without being a Facebook fan.

After that, the brewery is open 11 a.m. to 2 a.m. to the general public. Once this place is humming, customers can expect to hear some live music in the tap room, too.

As you read from Motorworks' announcement, they'll have plenty of beer and liquor available, but you can't buy the beer that they brew yet, so samples are being passed out. The brewing can't be done until the equipment is all in place to do mass brewing, and according to the state Department of Business and Professional Regulations, the brewing license hasn't been granted yet. 


This week the brewery is awaiting 90 bbl fermenters that are 20-foot-tall stainless steel tanks. They're so big that owners Denise and Frank Tschida hired Tom Winkler PE to cut open 8 to 12 feet through concrete floors. 

The tanks are being imported and were at customs in Miami on Wednesday, said spokeswoman and brewery vice president Ann Altman and are expected to be installed within the week.
  
Once the large tanks arrive this week, the fun isn't over. Workers will use a gantry-style system to actually lift the tanks, pass them through an opening on the second floor back wall, and lower them into place. 

The brewery is welcome news to not only the approximately 20 employees that will have probably the most exciting job (other than a reporter's), but folks around the Village of the Arts are giddy about what this brewery could do for the neighborhood. Motorworks' first partnership with the village is figuring out a food partnership with neighboring Charisma Cafe.




1 comment:

  1. When the number of fans buy Facebook fans increases, more people will start visiting the Facebook page of that company.

    ReplyDelete